Client
Gucci — Watchmaking brands — International retailers
Role
Art Direction · UI Design · Project Management
Category
Web
I managed, followed and updated digital SIS and e-commerce projects — platforms designed to integrate complete watch and jewellery product lines on retailer websites worldwide, including full product descriptions, images, and databases. I led these projects from the initial brief with the marketing director through to launch with our supplier and market teams.
Designing digital interfaces that match the visual prestige of ultra-luxury watch brands while meeting the functional requirements of global retail distribution — experiences as beautiful as the products they showcase.
